WE’RE ON A MISSION TO PROVIDE THE MOST THOUGHTFUL UNDERWEAR FOR YOUR INTIMATE WELLNESS
b.WR exists to prioritize comfort
Comfort comes from the first touch. Comfort comes from trust - in knowing only the highest quality materials make up your underwear.
b.WEAR is thoughtfully crafted with sustainable bamboo fiber to provide natural, breathable, and luxuriously soft intimates for the most important part of your body.
Because feeling sexy starts with comfort.
We believe comfort goes beyond what’s on your body.
We want to dig deeper.
We want to get comfortable with the uncomfortable. Our goal is to open up the conversation of all things intimate. To foster a community of education and advocacy to break down the stigmas of sexual health and pioneer the next generation of sexual wellness.